TY  - GEN
AU  - Grant, Robert M., 1948-
TI  - Contemporary strategy analysis : : text and cases 
SN  - 9781119120841
PY  - 2016///
CY  - Chichester, West Sussex, United Kingdom
PB  - Wiley
KW  - Strategic planning
N1  - Includes glossary and index; Part I: Introduction -- The Concept of Strategy -- Part II: The Tools of Strategy Analysis -- Goals, Values, and Performance -- Industry Analysis: The Fundamentals -- Further Topics in Industry and Competitive Analysis -- Analyzing Resources and Capabilities -- Organization Structure and Management Systems: The Fundamentals of Strategy Implementation -- Part III: Business Strategy and the Quest for Competitive Advantage -- The Source and Dimensions of Competitive Advantage -- Industry Evolution and Strategic Change -- Technology-based industries and the Management of Innovation -- Competitive Advantage in Mature Industries -- Part IV: Corporate Strategy -- Vertical Intergation and the Scope of the Firm -- Global Strategy and the Multinational Corporation -- Diversification Strategy -- Implementing Corporate Strategy: Managing the Multibusiness Firm -- External Growth Strategies: Mergers, Acquisitions, and Alliances -- Current Trends in Strategic management -- Cases to Accompany Contemporary Strategy Analysis, Ninth Edition
N2  - Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation
ER  -