TY  - GEN
AU  - Hill, Charles W.L.
AU  - Jones, Gareth R.
AU  - Schilling, Melissa A.
TI  - Strategic management: : theory 
SN  - 9781285184494
PY  - 2015///
CY  - Stamford, CT
PB  - Cengage Learning
KW  - Management
KW  - United States
KW  - Case studies
KW  - Strategic planning
KW  - Business planning
N1  - Includes glossary and index; Part 1: Introduction to strategic management -- Chapter 1: Strategic leadership: managing the strategy-making process for competitive advantage -- Chapter 2: External analysis: the identification of opportunities and threats -- Part 2: The nature of competitive advantage -- Chapter 3: Internal analysis: distinctive competencies, competitive advantage, and profitability -- Chapter 4: Building competitive advantage through functional-level strategies -- Part 3: Strategies -- Chapter 5: Business-level strategy -- Chapter 6: Business-level strategy and the industry environment -- Chapter 7: Strategy and technology -- Chapter 8: Strategy in the global environment -- Chapter 9: Corporate-level strategy: horizontal integration, vertical integration, and strategic outsourcing -- Chapter 10: Corporate-level strategy: related and unrelated diversification -- Part 4: Implementing strategy -- Chapter 11: Corporate performance, governance, and business ethics -- Chapter 12: Implementing strategy in companies that complete in a single industry -- Chapter 13: Implementing strategy in companies that complete across industries and countries
ER  -