000			01860 a2200169 4500
020			_a9789810676810 _qpaperback
100			_aMorato, Eduardo A., Jr. _91493
245	1		_aStrategic planning and management : _bstrategizing, organizing and implementing / _cEduardo A. Morato, Jr.
260			_aSingapore : _bPearson Education, _c2006.
300			_a149 pages : _billustrations ; _g23 cm.
500			_bMorato, E. A., Jr. (2006). Strategic planning and management: Strategizing, organizing and implementing. Singapore: Pearson Education.
505			_aChapter 1: Strategizing -- Chapter 2: Strategic planning process -- Chapter 3: External assessment: a framework for organizational strategizing -- Chapter 4: Internal assessment: a framework for organizational diagnosis -- Chapter 5: Strategy formulation and evaluation -- Chapter 6: Strategy implementation and resource mobilization -- Chapter 7: Organizing
520			_a"Strategic planning and management is a comprehensive planning and programming process designed for entrepreneurs, leader-strategists, corporate planners and strategy teachers and students at the college or graduate degree levels. The book follows a systematic and step-by-step methodology that allows practitioners and students alike to craft strategies by building from below while staying focused on their aspirational goals at the top. The latter part of the book enables users to operationalize theirs strategies by translating broad directional stokes into detailes implementation programs, activities and tasks that are supported by sufficient resources. To bring all of these together, the entrepreneur or strategist is provided the proper tools and techniques for organizing in order to install the right structure, systems and people." - From the Book
650			_aStrategic planning.
650			_aManagement.
942			_cBK _2lcc
999			_c747 _d747