Essentials of strategic management /

Hunger, J. David

Essentials of strategic management / J. David Hunger, and Thomas L. Wheelen. - Fifth edition - Upper Saddle River, NJ: Pearson Education, 2011. - 206 pages; 23 cm.

Includes appendixes and index.

Part I: Introduction to Strategic Management -- Chapter 1: Basic Concepts of Strategic Management -- Chapter 2: Corporate Governance and Social Responsibility -- Part II: Scanning the Environment -- Chapter 3: Environmental Scanning and Industry Analysis -- Chapter 4: Internal Scanning: Organizational Analysis -- Part III: Strategy Formulation -- Chapter 5: Strategy Formulation: Situation Analysis and Business Strategy -- Chapter 6: Strategy Form: Corporate Strategy Chapter 7: Strategy Formulation: Functional Strategy and Strategic Choice -- Part IV: Strategy Implementation and Control -- Chapter 8: Strategy Implementation: Organizing for Action -- Chapter 9: Strategy Implementation: Staffing and Leading -- Chapter 10: Evaluation and Control -- Part V: Introduction to Case Analysis -- Chapter 11: Suggestions for Case Analysis -- Appendices -- Index

9780132478816

Institutional Fund


Strategic planning.

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