Leading digital : (Record no. 2331)

MARC details
000 -LEADER
fixed length control field 02968 a2200217 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781625272478
Qualifying information hardbound
037 ## - SOURCE OF ACQUISITION
Form of issue Institutional Fund
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Westerman, George, 1963-
9 (RLIN) 8816
245 10 - TITLE STATEMENT
Title Leading digital :
Remainder of title turning technology into business transformation /
Statement of responsibility, etc. George Westerman, Didier Bonnet, and Andrew McAfee.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Massachusetts :
Name of publisher, distributor, etc. Harvard Business Review Press,
Date of publication, distribution, etc. 2014.
300 ## - PHYSICAL DESCRIPTION
Extent vi, 292 pages :
Other physical details illustrations ;
Size of unit 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
-- Westerman, G., Bonnet, D., & McAfee, A. (2014). Leading digital: Turning technology into business transformation. Boston, Massachusetts: Harvard Business Review Press.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Introduction: Are you Ready? -- What is Digital Mastery? -- Part I: Building Digital Capabilities -- Creating a Compelling Customer Experience -- Exploiting the Power of Core Operations -- Reinventing Business Models -- Part II: Building Leadership Capabilities -- Crafting Your Digital Vision -- Engaging the Organization at Scale -- Governing the Transformation -- Building Technology Leadership Capabilities -- Part III: Back at the Office: A Leader's Playbook for Digital Transformation -- Framing the Digital Challenge -- Focusing Investment -- Mobilizing the Organization -- Sustaining the Digital Transformation -- Epilogue: You Ain't Seen Nothin' Yet
520 ## - SUMMARY, ETC.
Summary, etc. Leading Digital makes the provocative argument that the next imminent phase of digital technology adoption - driven by the convergence of mobility, analytics, social media, cloud computing, and embedded devices - will make everything that's happened so far look like a prelude. The authors, a trio of highly regarded thought leaders on corporate digital transformation, say changes in the digital realm so far have focused on high tech and media companies - but there's still a whopping 94% of the business economy that needs to change. This book will show them how. George Westerman of MIT, Didier Bonnet of Capgemini Consulting, and Andrew McAfee, also at MIT, say there is opportunity for these businesses to learn from those that have already mastered the digital landscape. Based on a study of more than 400 large, mainstream firms in every industry around the globe, the authors usefully break down how these organizations have used their own digital transformation to gain strategic, competitive advantage. Readers will learn how these digital leaders have transformed their businesses through smart and rigorous digital investments, and through smart and effective leadership of the change. Leading Digital offers practical, real-life tested frameworks that can be instantly applied. Case studies include Nike, Caesars, Burberry, Asian Paints, Pages Jaunes, Codelco, and more
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Information technology
General subdivision Management.
9 (RLIN) 20118
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Organizational change.
9 (RLIN) 16140
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bonnet, Didier.
9 (RLIN) 8818
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name McAfee, Andrew.
9 (RLIN) 8819
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOKS
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Library of Congress Classification     MAIN DEVELOPMENT ACADEMY OF THE PHILIPPINES 11/03/2017 AQ0997-255200 1116.00 1 HD 30.2 W47 2014 04027 07/15/2025 11/14/2023 09/16/2022 BOOKS

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