Selling: (Record no. 41)

MARC details
000 -LEADER
fixed length control field 02534 a2200217 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073381084
Qualifying information hb
037 ## - SOURCE OF ACQUISITION
Form of issue Asia Foundation - Donation
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Weitz, Barton A.
245 1# - TITLE STATEMENT
Title Selling:
Remainder of title building partnerships /
Statement of responsibility, etc. Barton A. Weitz, Stephen B. Castleberry and John F. Tanner, Jr.
250 ## - EDITION STATEMENT
Edition statement Seventh edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, NY:
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2009.
270 ## - ADDRESS
Contact person Asia Foundation
Address P.O. Box 7072 Domestic Airport Post Office
City Pasay City, Metro Manila
Country Philippines
Telephone number 851 1466
Fax number 853 0474
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 481 pages:
Other physical details color illustrations;
Size of unit 26 cm.
500 ## - GENERAL NOTE
General note Includes glossary and indexes.
-- Weitz, B. A., Castleberry, S. B., & Tanner, J. F. (2009). Selling: Building partnerships. Boston: McGraw-Hill Irwin.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part 1: The Field of Selling -- Chapter 1: Selling and Salespeople -- Chapter 2: Building Partnering Relationships -- Part 2: Knowledge and Skill Requirements -- Chapter 3: Ethical and Legal Issues in Selling -- Chapter 4: Buying Behavior and the Buying Process -- Chapter 5: Using Communication Principles to Build Relationships -- Chapter 6: Adaptive Selling for Relationship Building -- Part 3: The Partnership Process -- Chapter 7: Prospecting -- Chapter 8: Planning the Sales Call -- Chapter 9: Making the Sales Call -- Chapter 10: Strengthening the Presentation -- Chapter 11: Responding to Objections -- Chapter 12: Obtaining Commitment -- Chapter 13: Formal Negotiating -- Chapter 14: After the Sale: Building Long-Term Partnerships -- Part 4: The Salesperson as Manager -- Chapter 15: Managing Your Time and Territory -- Chapter 16: Managing within your Company -- Chapter 17: Managing our Career -- Role Play Case 1: Stubb's Bar-B-Q -- Role Play Case 2: NetSuite -- Photo Credits -- Endnotes -- Glossary -- Indexes
520 ## - SUMMARY, ETC.
Summary, etc. "The new seventh edition of selling: building partnerships includes everything you need to know to become a successful salesperson. The emphasis throughout the text is the need for salespeople to be flexible to adapt their strategies to customer needs, buyer social styles, and relationship needs and strategies. This is followed by a complete discussion of how effective selling and career growth are achieved through planning and continual learning. Through the text's unique role-plays and partnering skills, this market leading textbook remains the most significant text in the market." - From the Book.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Selling.
9 (RLIN) 16175
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Castleberry, Stephen C.
9 (RLIN) 16176
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Tanner, John F., Jr.
9 (RLIN) 16177
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOKS
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Library of Congress Classification     MAIN MAIN 08/08/2013 1 HF 5438.25 W2933 2008 00107 01/25/2018 01/25/2018 09/16/2022 BOOKS

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