Magalona, O. S. (2016). Enhancement of the PhilHealth IEC program adapting the regional and the cultural differences (Unpublished master's thesis). Public Management Development Program, Development Academy of the Philippines.

Public Management Development Program Middle Managers Class Batch 10 Thesis (MMC)--Development Academy of the Philippines.

The problem on the awareness level of PhilHealth indigent members and their problem of having limited access to the Agency's feedback mechanism for NHTS-PR and 4Ps members in the Barangays Santo Rosario and Old Poblacion shall be the focus of this Re-Entry Project that will validate PhilHealth's multi-sectoral IEC program the ALAGA KA or "Alamin at Gamitin ang Benepisyong PhilHealth". The Re-Entry Project (ReP) aims to address the awareness level of the target group by enhancing the ALAGA KA IEC activity adapting the regional and cultural differences through the following strategies: 1. Develop an awareness survey tool with feedback mechanism that will determine the socio-demographic profile of the members with 20 multiple choice questions regarding PhilHealth's programs and services and its feedback mechanism. 2. Administration of the awareness survey is conducted into two phases with a pre and post awareness survey at each phase. The results are encoded into an Excel-based report system that consolidated all survey results which are analyzed based on the demographics, disposition and knowledge level of members. 3. Design or enhance the ALAGA KA IEC presentation that will address identified weal topic areas and tailored to the profile of indigents using appropriate language, style, and content that the target audience can easily relate to and understand. The ReP's intended results is an increase in the awareness level of indigent members resulting to full utilization of their PhilHealth benefits at any of PhilHealth's government accredited Health Care Institutions.